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Marketing, Outreach and Sales: Your Complete GrowERP Growth Pipeline

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A comprehensive guide for marketers and sales reps covering every screen, workflow, and integration point across the growerp_marketing, growerp_outreach, and growerp_sales packages. By the end you will have a fully operational funnel: from a public landing page that captures leads, through an automated outreach sequence that warms them up, to a closed sales opportunity with a quote ready for the customer.
  • Level: Beginner
  • 5 modules, 15 lessons
  • Duration: 40 h

What you will achieve

Build a complete automated sales funnel in GrowERP: create a persona and landing page, capture leads via an assessment, nurture them with an outreach campaign, manage the pipeline through to Closed Won, and convert the opportunity to a quote.

Course outline

  1. 1. The Foundation: Understanding the Pipeline

    Understand how Marketing, Outreach, and Sales work together as a single coordinated funnel before touching any configuration.

    • lockThe GrowERP Growth Ecosystem
    • lockNavigating the Three Packages
  2. 2. Capturing Interest: The Marketing Package

    Set up the top-of-funnel infrastructure: personas, landing pages, assessments, content plans and social posts.

    • lockCreating Personas
    • lockBuilding a Landing Page
    • lockRunning an Assessment
    • lockContent Planning and Social Posts
  3. 3. Nurturing the Relationship: The Outreach Package

    Connect your communication channels, build campaigns targeting warm inbound leads, create automated message sequences, monitor execution, and use the cold-lead scraping service to find and convert new prospects directly into the CRM.

    • lockPlatform Configuration
    • lockCreating an Outreach Campaign
    • lockBuilding a Message Sequence
    • lockAutomation and Monitoring
    • lockCold Lead Scraping: Finding and Converting Prospects
  4. 4. Closing the Deal: The Sales Package

    Create opportunities, work them through the pipeline, and convert winning deals to sales quotes.

    • lockCreating Opportunities
    • lockWorking the Pipeline
    • lockConverting an Opportunity to a Quote
  5. 5. End-to-End Walkthrough: Build Your Complete Funnel

    A single guided session that connects every package together from persona to closed order.

    • lockYour Capstone: The Complete Funnel in One Session
Free

After checkout, log in to the academy with the same account to start learning.


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